As an IT professional, who’s your best friend when it comes to pitching and budgeting for essential security services? Chances are, a marketer isn’t the first person you think of.
But when it comes to protecting your reputation and building resilience into your brand through email security, the marketing organization just may be the optimal partner. Consider your overlapping functional objectives and you may very well determine that collaboration is in order.
Click on the button below to learn how Forrester views the unlikely IT/Security/Marketing triumvirate. Jointly managing and funding DMARC implementation to full enforcement can benefit your entire company. Partnering with Marketing may not be your typical engagement, but it can have great results. And your slide decks will look a whole lot better.
