Email deliverability isn’t enough: Turning trust into brand impact

Getting to the inbox is no longer the finish line. The real challenge? Earning recipient trust. In this webinar, Al Iverson (Valimail), Dean Coclin (DigiCert), and Mica Taboada (Valimail) will explore how email authentication is evolving from a behind-the-scenes technical requirement into a visible signal of brand trust.

We’ll explain how BIMI (Brand Indicators for Message Identification) is helping brands stand out by displaying verified logos directly in the inbox. The session will cover real-world adoption data, the growing role of Verified Mark Certificates (VMCs) and Common Mark Certificates (CMCs), and examples of organizations already seeing results from BIMI deployments.

The webinar will also introduce the newest capabilities in Valimail Amplify, including tools that simplify BIMI readiness, streamline certificate management through DigiCert, and help organizations move from authentication compliance to visible brand trust. Whether you’re responsible for email security, marketing performance, or brand protection, you’ll leave with a clearer understanding of how to make trust visible in the inbox.